Management

Tom Dailey:  Chief Executive Officer
Prior to joining IXI, Mr. Dailey was President and CEO of Claritas, Inc., where he led the acquisitions of several key geo-demographic segmentation companies and grew annual revenues almost twofold from 1995 to 1997.  Prior to working at Claritas, Mr. Dailey founded and acted as President and CEO of Spectra Marketing Systems, Inc.  Mr. Dailey also has extensive venture capital experience, especially in start-up and early stage companies such as IXI.  Mr. Dailey holds a B.S. in Marketing from the University of Maryland.  Employees wonder whether Tom's rapid-fire ideation and energy come from his natural curiosity or the 5+ espressos he drinks every morning.

Sheryl Friedman: Chief Marketing Officer
Sheryl Friedman joins IXI with over 25 years experience in marketing communications and advertising.  She has a track record of driving customer-focused marketing strategies and developing creative and effective ways to communicate the brand message. Most recently, Ms. Friedman served as the Vice President of Marketing for Vertis Communications in Baltimore, MD. In this role, she was responsible for leading integrated marketing for all divisions, collaborating with product management to identify new channels, and implementing the launch of a new brand.  Prior to working at Vertis, Ms. Friedman was Vice President at Arnold Worldwide where she worked with leading firms including BearingPoint and ExxonMobil.  She has also held senior level positions at CAIS Internet and Doner.  She holds a Bachelor’s degree in Communications Studies from Northwestern University.

Jim Walkley: Group President, Consumer Markets Group
Mr. Walkley joins IXI with a proven track record of delivering business-building solutions to clients in the Financial Services and Consumer Packaged Goods (CPG) industries.  As Group President, Mr. Walkley leads Cohorts' and Echelon Marketing's business development, marketing and client management teams. Previously, as Senior Vice President in the Financial Services Group of IXI™ Corporation, Mr. Walkley guided the implementation of high-performing client marketing programs for the nation’s top U.S. banks.  Mr. Walkley began his career with Spectra Marketing as VP of Client Services, where he managed targeted marketing services across a broad array of CPG companies and led the design, delivery, implementation, and execution of custom sales and marketing solutions including marketing mix and advertising optimization analyses for key clients.  Mr. Walkley holds a MBA in Strategic Management and Finance from the University of Chicago Graduate School of Business and a B.S. degree in Marketing from the University of Colorado.

Mike Fitzpatrick: Senior Vice President, Account Services - Hospitality, Gaming and Timeshare
Prior to joining Cohorts, Mike Fitzpatrick was the circulation director for Rodale Inc.'s Colorado office where he managed all circulation marketing functions for six different publishing products. He oversaw all budgeting processes, new and renewal subscription marketing and manipulation of the customer database. Before Rodale, Mr. Fitzpatrick was at National Demographics & Lifestyles/The Polk Company, where he sold lists, modeling and database segmentation products to catalogers such as L.L. Bean, Hanover Direct, Chadwick's of Boston and Lands' End. Prior to that, he was the marketing manager for Omaha Steaks International, overseeing new business development initiatives such as Canadian expansion, a gourmet coffee club and their entry into electronic marketing. Mr. Fitzpatrick earned a bachelor's degree in political science from Northwestern University and was nominated for the Young Direct Marketer of the Year Award in 1994. He currently serves as Co-Chair of the DMA (Direct Marketing Association) Hospitality Council and is a frequent speaker at travel and hospitality industry events.

Chris von der Linden: Senior Vice President, Account Services - Retail and Consumer Goods
Mr. von der Linden has held leadership positions at various marketing information suppliers.  Most recently as Vice President, Group Client Director for the Nielsen Company, Mr. von der Linden was responsible for developing business building solutions for large Consumer Packaged Goods (CPG) companies. Those solutions involved leveraging the vast set of tools within the Nielsen family focusing on market mix modeling, target identification, targeted media, retail execution strategies and programs, qualitative and quantitative research.  Before joining the Nielsen Company, Chris held a Senior Vice President role at Spectra in the Client Service Department where he directed one third of the manufacturer business across the country.  Prior to Spectra, Mr. von der Linden held a variety of sales, micro-marketing, and category management roles with Ralston Purina and Nabisco Foods Group.  Mr. von der Linden holds a B.S. degree in Marketing from St. Louis University where he played baseball for four years at the varsity level.

Tyler Ronald: Vice President, Account Services – Travel, Leisure and Entertainment
As Vice President of the Travel, Leisure and Entertainment Group, Mr. Ronald manages client relationships with all current and development accounts and provides segmentation and targeting solutions while helping clients increase sales, reduce costs and build highly profitable brands.  He served previously as an Account Director for the IXI Corporation Financial Services Group, where he provided segmentation and targeting solutions to some of the top U.S. banks.  Prior to joining IXI, Mr. Ronald was an Senior Territory Manager with Scholastic Inc., one of the world’s largest children’s publishing, education and media companies, where he executed and managed a range of sales and marketing initiatives.  Mr. Ronald lives in Denver, CO, is an avid outdoorsman, and holds a BA from Connecticut College.

Ryan T. Callahan: Director, Account Services – Voice, Video, and Data Services
Ryan Callahan has worked in the telecommunications and cable industries for more than seven years. His telecom career began at Qwest Broadband Services, Inc., then transitioned to Qwest Communications International, Inc. and finally to Qwest Wireless, LLC where Mr. Callahan managed and implemented multiple initiatives for increasing wireless, wireline, high speed data and digital TV sales. This depth of experience across the telecommunications industry gives Mr. Callahan a wholly unique perspective that benefits clients and prospects alike. Mr. Callahan assists consumer voice, video and data providers with their prospecting and client-relations efforts through the use of Cohorts' household-based segmentation, targeting and messaging applications. Mr. Callahan earned a bachelor of arts from University of St. Thomas, St. Paul, Minnesota and a master of business administration from the University of Colorado at Denver. He is a regular guest lecturer at the University of Colorado’s Business Administration program.

Darrin C. Lee: Director, Account Services - Healthcare
Darrin Lee has over 14 years of experience in strategic marketing, channel development, advertising, and product management roles - with a focus on healthcare and technology. Prior to joining Cohorts, Mr. Lee served as Director of Marketing and Product Management for CodeCorrect, Inc. an industry-leading financial, reimbursement, and regulatory compliance application provider for the healthcare market. At CodeCorrect, Mr. Lee managed a team responsible for developing and marketing software solutions for hospitals, physician practices and channel partners across the United States.  Before joining CodeCorrect, Mr. Lee was a senior market manager for Thomson MICROMEDEX, a global healthcare information and software provider. Mr. Lee is a Colorado native, and holds a BS in Journalism (Advertising) and Marketing, and a Juris Doctorate, both from the University of Colorado at Boulder.